POSITION PURPOSE- position can be remote The Digital Marketing Manager provides direction and management for the implementation, maintenance and ongoing development of digital consumer and patient engagement touchpoints (e.g., consumer website, chat, CRM and landing pages) identifying both strategic and technical opportunities for improving and optimizing across all Trinity Health regions. The Digital Marketing Manager is responsible for evaluating emerging digital platforms and technologies to determine their potential value and uses from a consumer engagement standpoint. The Digital Marketing Manager is responsible for building and maintaining relationships with health ministry regional marketing teams and the information technology team to meet system objectives an
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