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Ronald McDonald House Charities of the Philadelphia Region
Philadelphia, Pennsylvania
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UCSF Health
San Francisco, California
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Digital Marketing Manager
The Digital Marketing Manager is responsible for developing, implementing and managing digital content marketing, email and social media programs to help BMH achieve its business, marketing, and patient care goals. Launch and maintain websites, including the development of information architecture, UX/functionality and copywriting. Partners with stakeholders throughout BMH to identify and develop digital solutions to business problems and opportunities. Monitors and reports on channel performance and identify strategies in response. Maintains expert knowledge on the latest digital marketing trends, products and services. Creates digital assets and writing copy appropriate for various platforms including web, social and email (experience with Adobe CC, Photoshop, InDesign and Premiere Pr
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