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Share Our Strength

Washington, D.C.

International Association for the Study of Lung Cancer (IASLC)

Denver, Colorado

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Associate Brand Manager
An Associate Brand Manager (ABM)/Sr ABM has responsibility for specific projects and activities in support of the Hershey's  business.  An ABM/Sr ABM must be a strong leader of people in cross-functional assignments as he/she plays a leadership role throughout the corporation, coordinating with other functional areas to ensure necessary actions occur in support of his/her marketing position. This position often plays a leadership and/or project management role with outside marketing suppliers such as ad agencies. Additionally, this position requires strong analytical skills as well as an ability to translate analysis on the business into recommended programs affecting all major marketing variables. Those marketing variables include advertising, promotion, product changes, pricing


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